Market & Competitive Analysis Scope of Work Template

Pitch your next competitive analysis project with confidence with this fully customizable scope of work template that includes project phases, detailed services, and recommended pricing, so you can get to “yes” more quickly.

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Market and Competitive Analysis Scope of Work

Are you a business consultant or freelance analyst? You understand better than anyone how important it is to set the right price for your services. One of the best ways to land on the right price is to identify where you’re positioned in the market compared to other consultants. To help you determine how to pitch and price your next business analysis project, use our Market and Competitive Analysis template.

Our Market and Competitive Analysis proposal template outlines two project phases with a full breakdown of services from researching market trends to building audience personas. The scope template also includes pricing recommendations powered by crowdsourced pricing data from over 50,000 other freelancers.

This template is fully customizable and editable – no locked files to download. Simply start editing and tailor your scope of work to align with your project requirements. Once customized, seamlessly share it with your client for approval and signature. It's that simple.

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Included in this scope template:

✓ Recommended overall price for the project based on crowdsourced data from over 100,000 freelancers.

✓ Detailed breakdown of 2 phases and services to include in the project.

✓ Edit and customize as needed to fit your project and client needs.

✓ Turn a scope into a proposal for client sign off in just a few clicks.

Frequently Asked Questions

The SBA describes market research as a combination of consumer behavior and economic trends that validate your business idea. Competitive analysis, on the other hand, helps you determine how to make your business stand out among the competition.
For freelance business consultants, clients rely on your market research and competitive analysis expertise to help them bring a new business, product, or service t to market.
To get an idea of how to structure your proposal, it helps to consider every part of your process — from performing a SWOT analysis to building audience personas.
It’s also helpful to see how other freelancers put together similar proposals. Our community-sourced Market and Competitive Analysis proposal template breaks down the scope into two key phases:
1. Discovery
2. Delivery
Each phase incorporates a variety of customizable services that contribute to the overall project. When you use this template, you can use this scope as is or adjust the services and prices to fit your market research and competitive analysis needs.
How much you charge for your business analysis services depends on several factors. Consider how much market research is involved, the client’s goals and timeline, and whether or not you want to offer ongoing business consulting after the business has been launched.
Knowing how to price your services is one of the most challenging aspects of freelancing. With our Market and Competitive Analysis proposal template, you not only gain access to a detailed breakdown of services but also recommended prices for each. These pricing recommendations are derived from crowdsourced data from over 50,000 freelancers, ensuring accuracy and competitiveness.
Use the Market and Competitive Analysis proposal template to access pricing recommendations and customize your next business analysis project.
Once you’ve checked out Wethos’ Market and Competitive Analysis proposal template, edit the phases, services, and prices however your project requires. When all looks good, save that scope of work to your library by creating your Wethos account. After you’ve created a scope, you can go on and add contract terms, send proposals for client signature, create an invoice, and get paid! 🤑