Proposal Templates

A proposal is a document that outlines a project scope, deliverables and pricing that is sent to a prospective client in an attempt to sell them on your services.

A proposal is designed to show how you can solve the clients needs and for what cost. Your proposal will outline the services that you will deliver, the cost, and a timeline. The desired outcome of a proposal is getting approval and sign off from your client, which often kickstarts the project.

Proposals are often one of the first steps in a client engagement. Proposal can vary in length, but often times are only 1 or 2 pages. If you are proposing a larger project or pitching a big client, your proposal may be much longer and include items such as an introduction, an overview of your company, testimonials and case studies, and a schedule.

A freelance proposal typically outlines the client’s information, the overall cost of a project, the deliverables of services, and related costs. Some proposals outline prices at the deliverable level, but some freelancers prefer to only show the overarching price for the proposal.

With Wethos, you can quickly and easily generate professional business proposals using one of our 180+ proposal templates, or starting from scratch. Once your proposal is ready, simply send it directly to your client through Wethos in just a few clicks. Your client can view, accept and sign your proposal all on Wethos.

Writing a proposal can feel like a daunting and overwhelming task. Most freelancers and small studios spend way too much time crafting proposals from scratch for every client, a process that can take days or weeks. Not only is this inefficient and cuts into your ability to focus on the work that pays the bills, but the slower your proposal process is, the longer it will take you to pitch and win new work. This can slow down your sales process, but can also lead you to losing out on a great project or dream client to a competitor who was able to turn around a proposal in a day.

With Wethos, creating and writing proposals has never been easier. With over 180 proposal templates, you can get a head start rather than starting from scratch every time. Our simple and intuitive proposal builder makes creating proposals fast and easy. Quickly add, edit and customize your proposal to fit your client and project needs, and send it directly to your client for seamless approval and sign off.

Beyond our proposal templates and easy proposal builder, Wethos enables users to create their own library of proposals to use and re-use in a snap. If you’re often pitching the same types of projects, like a social media strategy or a website design, having your own custom proposal templates on hand to plug-and-play will take your proposal process from days to hours (or minutes!), helping you save time and pitch faster.

A project proposal typically includes all of the relevant information about a project. The goal with a project proposal is to summarize the client’s needs and what services you will deliver to achieve those needs - and at what cost. A project proposal should include:

• Project overview or summary: 1-2 sentences or a short paragraph outlining the project

• Project objectives: what are the goals or desired outcomes of the project?

• Project scope: what are the deliverables for the project? What is the work that will be done?

• Project phases: if it is a larger project, a proposal can be broken down into phases which group together services or deliverables. Examples of phases could be Discovery, Strategy, Implementation, or Hand-off.

• Project price or cost: How much will the project cost? Your proposal should include an overarching total price for the project. Some freelancers include pricing at the phase and/or service level as well, but this is not required

• Timeline or schedule: this outlines when the project will start, when services will be delivered, and when the project is expected to be completed.

• Contract terms: a contract helps keep you and your business protected, while ensuring that you and your client are on the same page. Contract terms help define the agreed upon details of the project, including payment terms, ownership, confidentiality, feedback rounds, and more.

• Client signature: don’t forget to give your client the ability to approve and sign off on your project proposal! This is what binds the agreement between you and your client, and secures the work.

There are many different methods for pricing a project proposal. Project proposal pricing structures include:

• Hourly rates(charge a flat hourly rate for the time you spend on the project)

• Project rate (determine a flat fee for the project up front, regardless of how much time it takes)

• Retainer (a pre-defined monthly rate, which is often best for ongoing work)

• Value-based pricing (pricing based on the value created by your services, rather than a set hourly rate or flat rate. Your services may be worth more to certain clients or in particular industries. Or maybe there are other external factors at play, such as tight timelines or environmental changes)

Wethos users get unlimited access to Intelligent Pricing Recommendations, crowdsourced from over 50,000 other freelancers and small studios. Our pricing recommendations help users understand how much their peers are charging for similar projects or services, allowing them to confidently raise their rates. The fact is that most freelancers are charging below market rate, leaving thousands of dollars on the table every year. Stop shooting in the dark with your pricing and leverage Wethos pricing recommendations to confidently raise your rates.

If you’re looking for consulting or business proposal templates, Wethos has you covered. With over 200 proposal templates for all types of projects, from marketing to design to development, you can create and send professional proposals quickly and easily. Check out our entire library for proposal templates and start pitching your next client.

Wethos currently has over 200 proposal templates in our library, and we’re adding more every month. Our proposal templates are easy to use and completely customizable. We have the following types of proposal templates:

• Marketing Proposal Templates (social media, SEO, email marketing, etc.)

• Design Proposal Templates (web design, branding, creative direction, etc.)

• Development Proposal Template (custom website development, mobile app development, etc.)

• Video Production Proposal Templates (video editing, music video shoot, drone video, etc.)

• Photography Proposal Templates (product photography, photography shoots, event photography, etc,)

• Business Proposal Templates (business strategy, competitive analysis, project outline, etc.)

Check out our entire library of 200+ Proposal Templates and sign up for Wethos today.

A scope of work is essentially a freelancers’ deliverables: the work to be done for the project and for how much. Scopes and proposals can overlap in that both of them can include Contract Terms. Wethos has an entire library of contract terms to quick-add to your scopes or proposals.

The proposal differs from the scope in that it includes: project goals, the scope of work and contract terms. On Wethos, you can create a proposal in minutes from a scope of work, add contract terms, and send a share link to your client for them to sign and accept. Once your proposal has been accepted, create an invoice that seamlessly references your scope of work and get paid - all through Wethos!